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Showing posts from October, 2018

My Sitecore Symposium 2018 Take Away:

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It’s been an amazing journey with Sitecore(almost 11 years) so far, and recently I got the opportunity to attend Sitecore Symposium this year In Orlando, FL, USA.
Some basic facts of this symposium:
Over 1,000 brands are at Symposium3,000 attendees from 53 countries5 breakout tracks with 100 sessionsPartner pavilion with 50 sponsors15,000 certified Sitecore developersSitecore delivers 200 million digital experiences per year



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My Journey started from Dubai to Orlando, its 16 hours non-stop flight, Yes 16 Hours..  but everything is fair in Sitecore Love n WAR , so I don’t had any regret to flown that long..




The very first keynote started with customer experience –



“Mark CEO of Sitecore started with “How Experience is important in the Era of digital world, everbody expecting the experience not the just product” Experience is everywhere.. and that’s howSitecore can come into the picture and provide the real customer experience”
“Sitecore delivers 200 million digital experience in a year”




3 Main…

Sitecore 9 EXM Guide: Part 4 - Optimize your Multi-Lingual Email with Sitecore EXM Preferred language Functionality

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This series is divided into four parts:
Sitecore 9 EXM Guide: Part 1 – How to Setup Sitecore 9 EXM in 5 Minutes Sitecore 9 EXM Guide: Part 2 – Explore Sitecore 9 EXM Reporting Sitecore 9 EXM Guide: Part 3 – Personalize Your Emails with Sitecore EXM Tokens Sitecore 9 EXM Guide: Part 4 – Optimize your Multi-Lingual Email with Sitecore EXM Preferred language Functionality


Think about the international audience and their Native language:
Research proved that user spends more time on email communication and web content if its written in their native language and chances of conversion might be double for those native language speakers if you send the communication in their native language.
And 2x is a game changer figure for big email campaign, so planning of the multi-linguage campaign is very important if your audience is multi-national/lingual.
Step By Step – Plan your email campaign in multi-lingual with Sitecore EXM
Build your customer segment based on language preference, and tag every custome…

Sitecore 9 EXM Guide: Part 3 - Personalize Your Emails with Sitecore EXM Tokens

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This series is divided into four parts:
Sitecore 9 EXM Guide: Part 1 – How to Setup Sitecore 9 EXM in 5 Minutes Sitecore 9 EXM Guide: Part 2 – Explore Sitecore 9 EXM Reporting Sitecore 9 EXM Guide: Part 3 – Personalize Your Emails with Sitecore EXM Tokens Sitecore 9 EXM Guide: Part 4 – Optimize your Multi-Lingual Email with Sitecore EXM Preferred language Functionality

Don’t want to send the same message to all the customer, and want to setup some basic personalized message for each customer, for example – if I am sending message to Jack, so automatically it should start with Hi/Dear Jack – this functionality called “Token” replacement.
Sitecore out of the box, supports the use of tokens in the emails which allow us to automatically pull in specific bits of user information for greater personalization – such as a user first name, last name, email etc.
The following tokens are by default available in EXM:
·$email$ ·$fullname$ ·$firstname$ ·$lastname$ ·$name$ ·

Sitecore 9 EXM Guide: Part 2 - Explore Sitecore 9 EXM Reporting

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This series is divided into four parts:
Sitecore 9 EXM Guide: Part 1 – How to Setup Sitecore 9 EXM in 5 Minutes Sitecore 9 EXM Guide: Part 2 – Explore Sitecore 9 EXM Reporting Sitecore 9 EXM Guide: Part 3 – Personalize Your Emails with Sitecore EXM Tokens Sitecore 9 EXM Guide: Part 4 – Optimize your Multi-Lingual Email with Sitecore EXM Preferred language Functionality

Continue from the First Blog:

Setup Your First Email With Sitecore 9 EXM in 5 Minutes http://sitecoresolution.blogspot.com/2018/10/setup-your-first-email-with-sitecore-9-EXM.html
Are we really done with Setup the First Email ? No, where is the Report? Without Reporting, marketing is incomplete, so here we go to track and analyze the recent send campaign:
Go to the EXM > Reports > sent email campaigns > select your campaign


Click on First_email link, it will open the complete dashboard:



In this dashboard, you can explore each and everything regarding your email campaign for example – your email open rate, click rate, valu…

Sitecore 9 EXM Guide: Part 1 - Setup Your First Email With Sitecore 9 EXM in 5 Minutes

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This series is divided into four parts:
Sitecore 9 EXM Guide: Part 1 – How to Setup Sitecore 9 EXM in 5 Minutes Sitecore 9 EXM Guide: Part 2 – Explore Sitecore 9 EXM Reporting Sitecore 9 EXM Guide: Part 3 – Personalize Your Emails with Sitecore EXM Tokens Sitecore 9 EXM Guide: Part 4 – Optimize your Multi-Lingual Email with Sitecore EXM Preferred language Functionality

Are you beginner in EXM module and want to send your first email from Sitecore through EXM module, In the tutorial, I am explaining how to setup EXM module in Sitecore 9 – step by step.
In order to setup the EXM, there are two below prerequisite:
List of emails: - need to provide the list of email subscription which will use in the EXM module to send the email.Email Delivery Configuration: It could be email cloud or custom SMTP



List of Emails:
You can easily upload the list of emails through list manager, here I am going to upload the CSV file which consist the first name, last name and email ids.
Steps:
Just create the CSV file, …